文化創意Video

Taiwan Cultural and Creative Industry Trade Mission visited Thailand and Singapore on 8/28-9/5

Taiwan Cultural and Creative Industry Trade Mission visited Thailand and Singapore on 8/2/-9/5. TAITRA accompany with the Taiwan Design Center (TDC) cooperated in favor of the ‘Taiwan Cultural and Creative Industry Pavilion’ at Thailand’s ‘Taiwan Expo 2018’, which featured nearly 30 Taiwanese exhibitors, designers and brands. The theme pavilion - Formosa Forms - focused on three concepts: ‘Taiwan Creative Life’, ‘Food and Design’ and ‘Museum's Licensing Application’. The showcase highlighted how design and creativity help companies strengthen visibility and recognition and creates a strong brand identity. It also demonstrated how Taiwan has shifted from a post-war manufacturing powerhouse to a design-led culture producing original, high-value and innovative products.