Motionlife International Co., Ltd. (India)
Service Promotion Center of TAITRA led Taiwan service industrial companies to join Global Exhibitions on Service 2017 (GES2017) annually held in Greater Noida of India. One of those companies, Motionlife International Co., Ltd., stepped on India market for the first time and is the only one franchise company providing mobile and catering leisure complex services. There were program designers, traders and TATA motor dealers crowded in front of Motionlife booth for better understanding how to become Motionlife’s franchisees.
India has over 1.2 billion population which is an incredible market niche. Besides, Narendra Modi, Indian Prime Minister, declared last year to ban the country’s largest currency bills. This policy pushed people to change bills and accelerate the development of digital payment. So far India has replaced USA and become the world’s second-largest smart phone market.
Motionlife noticed India has potential opportunity on smartphone wrapping due to high percentage of mobile phone owners but with low popularity of mobile phone maintenance. Therefore, Motionlife offered smartphone wrapping service during GES2017 and introduced the information of becoming franchisee with low cost.
During GES2017, Motionlife got more clear business model and idea will be more suitable for Indian culture. Teaching trainees mobile maintenance and wrapping skills by running mobile cramming schools. Then Motionlife will coach those who are willing to invest with good skills to become franchisees. In the beginning, to help trainees accumulate enough money for starting a complex service station, Motionlife plans to build an internet platform like UBER for trainees to receive business cases by APP. In a brief, the main purpose of Motionlife is to help more and more persons open complex mobile service stations, providing not only mobile wrapping and maintenance service but also creating additional revenue by light meals like Café dart bar services.