Beauty Industry Business News

Beauty Industry
L’Oreal Goes After ‘Dupe’ Products
L’Oreal is suing indie skin care brand Drunk Elephant over alleged patent infringement. Companies in the skincare industry face an incredibly imitative and competitive company, with educated customers who are looking for the best product at the best price. Because companies are legally required to list ingredients based on their concentration, this allows labs to analyze companies and recreate nearly identical products through a process known as “deformulation”. This practice is allowed provided the original company does not have a patent on a particular ingredient or formula, but many brands are hesitant to patent their products. If the brand is unsuccessful at patenting their formula, the information provided for the patent will immediately go public. Many brands do not feel it is worth the risk and rely on brand reputation and constant innovation to keep ahead of so called ‘dupe’ imitators. While a behemoth like L’Oreal typically ignores smaller brands copying their products, this case is different. Drunk Elephant’s rival product has been cutting into L’Oreal sales and earning acclaim from respected beauty reviewers like Allure Magazine. As Drunk Elephant has grown globally as a brand and has a lot to lose if it is unable to win the suit and is forced to cease producing one of its top products. The ruling either way will have ripple affects across the industry.   Source :  
Beauty Industry
SOUTH AFRICA Beauty Industry
The number of known salons catering for black people is estimated at 40 000, and about 3 000 of these cater for “non-ethnic hair”. The figures most likely exclude informal salons in homes. The salon space is highly competitive, given the number of alternative suppliers, which is great for consumers who have a variety of options and prices to choose from. However, according to Euromonitor, ethnic hair, when kept in its natural form, is difficult to maintain and requires the correct product to moisturise and nourish. A person’s hair is often the most visible aspect of their appearance, which explains why consumers are willing to spend more to have the perfect look. The Sorbet Group, a national franchise that has spa and dry bar services, has recently ventured into the black hair care market with Candi & Co, which says it is “South Africa’s first franchised ethnic hair salon that delivers world-class hair care services that are accessible, affordable and authentically beautiful”. The top 3 ethnic hair salons in South Africa: Candi & Co Indalo Nubian Naturals Blue Lemon Hair The services offered at ethnic hair salons However, black women prefer more variety in their hair care, going from braids to weaves, to chemical treatments, to other drastic style changes. The hair care variety demanded by African hair is more than that required for Caucasian hair. Furthermore, African women are looking for hair nourishing and damage repairing alternatives to existent hair care products like shampoos, conditioners, and even styling agents. perms and relaxants Research on the hair care industry is limited, but it suggests that relaxing remains the most popular treatment in South African salons, accounting for an estimated 80% of all business. Relaxers are hair chemicals used by the ethnic woman to make their hair softer. The leaders in the local hair relaxing space are multinational companies such as L’Oréal (Dark and Lovely), Unilever (Sunsilk and Motions) and Sofn’free. Amka Products is able to offer a diversified product portfolio to consumers with different hair requirements and textures. It is one of the few players to offer perms and relaxants that specifically target children. Braids A braid (also referred to as a plait) is a complex structure or pattern formed by interlacing three or more strands of flexible hair. A braid is usually long and narrow, with each component strand functionally equivalent in zigzagging forward through the overlapping mass of the others. The most simple and common hair braid is a flat, solid, three-stranded structure. More complex braids can be constructed from an arbitrary number of strands to create a wider range of structures. Some more complex braids are fishtail braid, five-stranded braid, rope braid, French braid and waterfall braid. Dreadlocks Dreadlocks are rope-like clumps of hair formed by your hair getting matted together. Dreadlocks have historically been found to be associated with ancient Greek, Aztec, Senegalese, Buddhist, and Rastafari cultures. Though they are now mainly linked to African culture and identity, people from all races do sport their hair in dreadlocks. Weaves, hair extensions and wigs Weaves and extension are fake hair used by ethnic women to enhance their hair. The fake hair resembles the Caucasian hair, however, the hair is very expensive and black woman spend anything from R2000 to R20 000 to purchase the hair, as the hair is usually imported from Asia. Today, there are more than 100 brands of hair in South Africa, the bulk of which is the synthetic kind from Asia. There’s also a growing demand for more natural human hair, sourced largely from India, Peru and Brazil Ethnic hair market in South Africa There is definitely a market for ethnic hair in South Africa. A young and increasingly urbanized and working population in South Africa is responsible for a flourishing hair care market. This is complemented by an increase in disposable income. High diversity by way of race has driven the extremely high growth of the African haircare market in South Africa. Furthermore, ICT efforts are becoming mainstream for marketing via social media, and increasing inclusion of women in the workforce account for the high growth in the South African markets for hair care. The market was valued at USD 451.8 million in 2017 and is expected to reach a value of USD 490.4 million by 2023 at a CAGR of 1.36% over the forecast period (2018-2023).     Sources:
Beauty Industry
The Limits of Fashion's Inclusivity
Beauty is being redefined - this is something on which most of us can agree. The era of the white, thin, Eurocentric model as the only embodiment of glamour is gone. The runways have embraced diversity of skin, shape and age. But for one group they still lag behind: people with disabilities. Now a new book, “Portrait Positive,” featuring images of 16 women with facial disfigurements by the British photographer Rankin, is aiming to change that. The book’s creator, Stephen Bell, managing director of the events company Epitome Celebrations, describes himself as having a “visible difference”: When he was born, four fingers on his right hand were fused together. To increase independence and mobility, his index finger was surgically separated in childhood. Yet he reached adolescence without visible role models or an understanding of his disability, he said, feeling isolated, insecure and unsure of what he could be and do. By chance, 10 years ago Mr. Bell, now 39, came across images online of people who looked just like him, and via the warrens of the internet discovered he had been born with a condition called syndactyly: joined digits that can result in webbing of the skin. It is the second most common congenital hand condition and occurs in around one in every 1,000 births, yet neither Mr. Bell’s parents nor his doctors provided him with the label or language to describe what had happened. The idea for “Portrait Positive” was born two years ago when Mr. Bell approached the London-based designer Steven Tai with the idea of using fashion as a framework to raise questions about codes of appearance. Mr. Tai was keen to participate, because he had “always believed in the acceptance and celebration of one’s insecurities,” Mr. Tai said, and hoped that “this project not only opens up the standards of beauty, but also lets these women know that they are beautiful.” The book will raise funds for Changing Faces, a British-based charity that supports and represents children, young people and adults who have a visible difference to the face, hands or body, whether present from birth or caused by accident, injury, illness or medical episode. The project will also exists outside of the book format; Brenda, Chloe and Raiché, three women who had their portraits taken by Rankin, walked in Mr. Tai’s London Fashion Week presentation. The fashion industry has a difficult history with disability. It has rarely considered people with disabilities to be valuable consumers (despite the fact there are estimated one billion worldwide), while simultaneously exploiting the objects and devices associated with the disabled. A Steven Klein cover of Interview magazine, for example, had Kylie Jenner photographed in a gold wheelchair. Helmut Newton famously photographed Nadja Auermann modeling stilettos, leg braces, canes and a prop wheelchair. There have, however, been moments that suggested change. Aimee Mullins, a double-amputee model, appeared on the Alexander McQueen catwalk in the spring 1999 show; Mama Cax, an amputee, modeled on the runway for Chromat recently at New York Fashion Week (and was featured in Teen Vogue’s current disability-focused series); and Olay’s new #FaceAnything campaign features the model Jillian Mercado, who has a disability. “Portrait Positive” is part of this continuum.   Source :
Beauty Industry
Investors pump nearly $1m into SCC
Saigon Cosmetics Corporation (SCC) has attracted VNĐ22 billion (US$940,000) from two new shareholders to support growth as competition heats up in the domestic cosmetics market. For the first time in the 10 years since it became a public company, the Saigon Cosmetics Corporation (SCC) has announced two strategic investors are buying over 1 million shares more than a month after launching private offerings. They are Ho Chi Minh City Securities Corporation (HSC) and Ngô Hùng Dũng. Of these, HSC has registered to buy more than 842,000 shares limited transfer in a year, holding 8.87 per cent of SCC’s capital after the issuance. Meanwhile, Ngô Hùng Dũng has registered to buy more than 194,000 shares, holding 2.05 per cent of the capital. With the price of VNĐ21,000 per share, SCC has expected to earn VNĐ22 billion. The money will be invested to buy machinery and equipment, upgrade the factory and develop a system of 10 new design shops in HCM City and Hà Nội. This is the first time the corporation has invited a financial institution to join SCC as a major shareholder. On December 29, 2017, the Saigon Trading Corporation (Satra) sold its 7.3 per cent of shares at SCC. The remaining major shareholders of SCC include the Board of Directors, the Control Board, the foreign organisation and the employees.  Recently, SCC has recovered its business. In 2017, it gained a year-on-year increase in revenue of 19 per cent to VNĐ333 billion and growth in profit to VNĐ149 billion from perfume with the famous brand of Miss Saigon. Last year, SCC’s net profit was posted at VNĐ38 billion, nearly doubling in 2016. This was the highest profit recorded since the company’s equitisation. However, its business result is small compared with the demand of the domestic cosmetics market at $2.2 billion by 2020. Now, foreign brands account for 90 per cent of the local cosmetics market, including L’Oreal, Ohui, Whoo, The Body Shop, The Faceshop and Shiseido. In addition, SCC has faced competition with new foreign brands from Thailand and South Korea and other local companies, as well as unfair competition from counterfeit and low quality products in the market, reported online newspaper. With the fierce competition in business, SCC has changed its business strategy to focus on building its own showroom system and researching natural products. Before 2006, SCC focused on export cosmetic export products, accounting for 60 per cent of its total sales. Now, the domestic market, with the major retail channel being agents and supermarkets, has contributed more than 86 per cent to its total revenue. Last year, the company developed more than 100 new products such as shampoo, hand wash and sprays as well as a new design for Miss Vietnam perfume.   Source:
Beauty Industry
Beauty brand releases home fragrance collection
Reverie a beauty brand collaboration with celebrity Marian Rivera-Dantes. and Beautederm Corp. Founder Rhea Anicoche-Tan, Beautederm Home is the new brand line of home scents. It’s good that more Filipino entrepreneurs are investing themselves in creating high-quality beauty brands. It means that we as consumers have more and better choices because each brand will compete in terms of research and development and even pricing. It’s a win-win situation, if the consumers like the brand’s products, then the entrepreneurs benefit and they help create jobs for more Filipinos. One such brand is Beautederm Corp. Rhea Anicoche-Tan founded the company in 2009 on the belief that beauty isn’t just skin deep, and that to be truly beautiful, one needs to take care of the face, body and skin. Anicoche-Tan recently launched Reverie by Beautederm Home, a line of home scents ranging from soy candles to room and linen sprays. The product line was created by Beautederm in collaboration with actress, wife and mother Marian Rivera. “Reverie” is based on Marian’s maiden name and the concept of the brand’s desired effect to its users, to be drifted away, to dream and to relax while breathing in the scents of Beautederm Home. The Reverie line of Beautederm Home currently has the following scents: Into The Woods (Bamboo Scent), Smells Like Candy (Cherry Scent), Time To Bloom (Fresh Rose Scent), Something Minty (Eucalyptus Scent), and Rest & Relaxation (Lavender Scent), which were created in close collaboration with Marian.  Asked for comments on the collaboration Anicoche-Tan responds,“We wanted make Marian’s simple, practical yet very stylish lifestyle accessible to everyone.”   (Source,URL):