Beauty Industry Business News

Beauty Industry
Thailand Beyond Beauty Asean returns to Impact for 6th edition
Her Royal Highness Princess Chulabhorn Krom Phra Srisavangavadhana graciously appointed Surapit Kirtiputra, Vice President for International Affairs of the Chulabhorn Research Institute, as her representative in presiding over the opening ceremony of "Beyond Beauty Asean-Bangkok 2019", being held at the Impact Exhibition and Convention Centre from September 19 (today) to September 21. The opening ceremony saw the attendance of  Suphan Mongkolsuthree,  chairman of the event;  Kriengkrai Thiennukul, vice chairman; Ketmanee Lertkitcha, deputy secretary-general of The Federation of Thai Industries and president of the Thai Cosmetic Manufacturers Association, and Vichaya Soonthornsaratoon,  vice president and  administrator of Thailand Convention & Exhibition Bureau (TCEB). After five consecutive years of success, the sixth edition of Beyond Beauty Asean Bangkok (BBAB), the number one trade show in the Asean beauty market, has returned to the Impact Exhibition and Convention Centre.  Organised by Informa Markets and Impact, in cooperation with The Federation of Thai Industries, the event provides local and international players in the industry the opportunities for business connections and  market expansion. BBAB 2019  showcases the latest beauty innovations and products from around 600 exhibitors and is expected to attract more than 16,000 visitors. It features two main zones: the BBAB Finished Products zone, presenting a variety of finished beauty and cosmetic products and the BBAB Supply Chain zone, which is designed especially for OEM / ODM businesses and their clients.  In addition , there is "Beauty Made in Thailand", a special zone for Thai beauty and cosmetic brands. “The healthcare and beauty sectors in Thailand have experienced  continuous growth. In 2018, the country’s beauty and personal care market topped US$6.2 billion in value. The industry grew by 7 per cent annually over the last six years, and ranked 1st among the largest export income earners in Asean,” said Suphan Mongkolsuthree, Chairman of the Federation of Thai Industries (FTI). “By representing the industrial sector, FTI is working closely with the government  to promote the development of technologies and innovations that benefit the industry. This is a strategic approach to empower large, medium and small industrial entrepreneurs and enable them to keep pace with changes in the behaviours of health- and beauty-conscious consumers and the entry into an aging society”. “Beyond Beauty Asean Bangkok 2019", he said,  is expected to provide entrepreneurs with access to the latest health and beauty trends, and a venue for exchange of experience and points of view on further business development. The event’s special zone, Beauty Made in Thailand, gathers all locally manufactured products relevant to health and beauty. It helps Thai entrepreneurs to capitalise on technologies and innovations to penetrate new markets and create new opportunities for further expansion in the global business network. It’s also certain that by participating in this event, Thai entrepreneurs will be  equipped with the  ability to address new challenges arising from fiercer competition in the industry. They will be well-prepared to grow in a stable and sustainable way. This is in line with the government’s policy of transforming Thailand into a regional medical hub where all related products and services are smartly integrated.” Vichaya Soonthornsaratoon, vice president and administrator of Thailand Convention & Exhibition Bureau (TCEB), said the agency's sixth commitment to BBAB reflects Thailand's goal of becoming the gateway to Southeast Asian beauty and cosmetics markets as the country is recognised as a centre of international trade fairs in the region. TCEB  recently announced a surge of 206.65 per cent last year from 2017 in the number of  MICE travellers from CLMV market to Thailand. Aside from creating business opportunities for the beauty and health industry in Thailand, TCEB also hopes BBAB 2019 will lead to continuous  growth of the international exhibition industry in Thailand, and to support Thailand as a base for  international businesses seeking to penetrate the markets of  neighbouring countries, and Asean.  This year, TCEB has set a growth target of 30 – 40 per cent in CLMV travellers. TCEB has organised overseas roadshows and campaigns to draw foreign  exhibitors and visitors to international exhibitions in Thailand. Claudia Bonfiglioli,  general manager/Beauty Global of Informa Markets stated: “Beauty markets in Southeast Asia have great potentials and that’s why international brands are quite active here. We hope Beyond Beauty Asean Bangkok can build a bridge between Thailand and other countries to create a marketplace that generate business opportunities". Loy Joon How, general manager, Impact Exhibition Management Co Ltd said “Thai entrepreneurs who are interested in the beauty business or in overseas expansion are given the opportunity to share their visions with both local and international visitors. We are confident that BBAB 2019 will be well received by the beauty and cosmetics community, and as a platform for enabling the exchange of ideas and knowledge, to further strengthen the industry in our region".   Source:
Beauty Industry
Beauty parlour business growing fast sans regulation, monitoring
Beauty parlour services in the country are expanding fast without proper regulations and monitoring by the government agencies, thus risking health hazards, insiders have said. As the services have become popular, many new entrepreneurs are entering the businesses without enough skills. The insiders alleged that the newcomers often use substandard cosmetics and hazardous chemicals. Due to absence of a proper guideline for the growing sector, they further said, both the customers and service providers sometimes face untoward incidents. Keeping this in view, the leading beauticians now feel the need for a guideline to be framed by the government agencies concerned to ensure better transparency in the sector. To this effect, leaders of Beauty Service Owners Association of Bangladesh (BSOAB) recently held a meeting with the officials of Directorate of National Consumer Rights Protection (DNCRP) at the latter's office. The necessity of framing such guideline came up for discussion after some operators in the city were fined by several government agencies, including the DNCRP and Rapid Action Battalion (RAB). Contacted, BSOAB Vice President Geetee Billah said the sector is now facing some crisis following the recent drives as the number of customers fell sharply. "They (DNCRP) conducted the drives all on a sudden. How they can oversee us without a specific set of rules for operating such business?" she raised the question. The sector should be provided with a guideline before monitoring their activities so that the entrepreneurs can correct their mistakes, added Ms Geetee, who is said to be the pioneer of the professional beauty service provider. The customers often raise allegation that many parlours operated by the unskilled people use counterfeit or hazardous ingredients, she said. BSOAB president Kaniz Almas Khan said the watchdog fined some organisations without concrete evidences of irregularities. "We couldn't have reached this position as big brands if we were using harmful cosmetics," said Ms Khan, Managing Director of Persona Hair and Beauty Limited. There were neither fake nor date-expired products, but the magistrates fined some parlours as there was no information about date expiry and import, she said. The ingredients used in parlours are bought in large containers tagged with the information about products details, she explained, adding that the staffs use the cosmetics from smaller pots for the convenience of work. There were no irregularities, but there might have some misunderstandings, she added. Ms Khan also said the parlours under the BSOAB contribute to the national exchequer by paying taxes. The beauty service providers pay Value Added Tax (VAT) at the rate of 16 per cent to the government, sources said. Sources said the beauty parlor business started growing in the country in the early 1980s. Now the service is spreading fast beyond the major cities like Dhaka, Chittagong and Sylhet. The BSOAB Vice-president Farzana Shakil said there has been no formal set of rules for operating a beauty salon in the country and, as a result misunderstandings occur. "We have to depend on the importers and suppliers for procuring a large bulk of cosmetics," she said, adding that it is the suppliers' responsibility to follow the government rules related to consumers' rights. If the sector is provided with a guideline by the government, the stakeholders can follow them to avoid any confusion, she added. During the recent meeting with the DNCRP, the BSOAB leaders submitted a written statement explaining their stance. They urged the government not to term tag-less cosmetics 'fake' without conducting laboratory tests. "We believe, the government policy should be framed in accordance with the category of sector and products," the meeting was told. It was also pointed out at the meeting that said the annual market size of the beauty service business would be around Tk 5.0 billion. Sources said there are nearly 15,000 parlors across the country with over 0.15 million employees. Deputy Director for the Dhaka divisional office of the DNCRP Monjur Mohammad Shahriar said that during the meeting top beauticians discussed about the recent drives, policy gaps, shortcomings in the sector and way forward. Mr Shahriar, a deputy secretary, acknowledged that women entrepreneurs have brought the beauty parlour businesses at present situation after a long struggle. "With the support of all stakeholders, we expect the sector will get a formal shape to ensure consumers' rights," he said.     Source:
Beauty Industry
Thailand“Beauty Buffet” opts for multi-brand format, rolls out first flagship store
Beauty Community Co Ltd (Beauty), a leading make-up and skincare retailer under the concept of "Live A Beautiful Life", teamed up with more than 14 leading cosmetics and healthcare brands - such as Karmart, Snail White, Bokhtoh, Smith and Her Highness to proactively penetrate the beauty & health market while driving the O2O marketing strategy to push sales in Thailand, said Dr Peerapong Kitiveshpokawat, the company's Deputy CEO. The company has started displaying and selling products of its partners at 120 Beauty Buffet branches across the country, at a ratio of 80 per cent Beauty Buffet-owned products and 20 per cent multi-brand products of its partners. The transformation of Beauty Buffet shops to multi-brand format endorses the concept of “The Kitchen Storage” and still reiterates the positioning on “Beauty That All-You-Can-Choose” which emphasises accessibility, variety, affordability and excitement. This reputational overhaul is in line with the evolving consumer lifestyle, leading to improvement in shop appearance, design, utilisation and service. The company also launched its first flagship store at MBK Center on July 4 and plans to renovate three of its branches at Central Ladprao, Central Chonburi and Robinson in Trang.  This transformation is a significant move for Beauty Buffet in penetrating the health and beauty market. The behaviour of consumers and the majority of shoppers demand a shop with diversity in terms of product brands, prices and categories, as well as with independence when shopping. The company is confident that the business transformation will lead to positive feedback, satisfy modern-day shoppers, increase sales opportunity and performance, and maintain its leading market share in the beauty retailing industry. Peerapong added the company is committed to leverage the O2O (Online to Offline synchronisation) marketing strategy, together with the Experience Sharing strategy through Macro Influencers to build mass awareness. The strategies will help convey experiences on the impression of the shop, variety of the products, service of the staff, and promotion of the Beauty Buffet and the multi-brand products. It will also build on the word of mouth of consumers who have actual experience at the offline store, which will then be shared back to the online platforms of both the brands and consumers. These marketing strategies are expected to help stimulate sales. “In general, the health and beauty market has become more competitive amid growing popularity. The trend has influenced market players to adapt and create a unique value positioning that could satisfy consumers in order to increase market share. Thailand’s cosmetics market is valued at Bt180 billion with growth averaging 7.8 - 7.9 per cent a year, while the nutrient market is valued at Bt87 billion,” Peerapong said.   Source:
Beauty Industry
Increasing Adoption of Augmented Reality in the Beauty Industry
The global beauty and personal care products market size is anticipated to reach USD 716.6 billion by 2025, registering a CAGR of 5.9% during the forecast period. Growing preference for natural and organic personal care (NOPC) products, increasing adoption of Augmented Reality (AR) in the beauty industry, growing demand for anti - aging products, and increasing popularity of men's grooming products are some of the key factors that are expected to drive the market over the forecast period. AR uses face and skin - mapping technology to show how products would look on individual consumers before they purchase them. Thus, they need not visit a physical store nor try the products on, thus saving time and making purchase process more convenient. Growing awareness about health, wellness, and personal grooming and appearance among men is projected to account for a rise in the demand for men's grooming products. This, in turn, is expected to boost the growth of the market over the forecast period. A variety of men's toiletries are now available in the market, such as deodorants, hair care, and skin care products, and bath and shower products. Furthermore, the skin care/sun care product segment expanded at a moderate CAGR from 2014 to 2017 owing to increasing aging population and growing awareness about advantages of using anti-aging products. The Asia Pacific market accounted for the largest share of the market in 2017. It is expected to witness a significant gain in revenue share over the forecast period on account of its large population and the popularity of the e - commerce distribution channel across various industries in this region. Additionally, Japan, China, and India are expected to be the key contributors to the growth of the organic products segment in the region over the forecast period. The demand for the beauty and personal care products market is expected to increase owing to rising aging population and growing consciousness to maintain youthful skin and a good appearance. The skin care/sun care segment is expected to register the highest CAGR of 6.2% over the forecast period The U.S., China, Japan, India, and Mexico are expected to witness considerable growth over the forecast period owing to robust industrial development and extensive urbanization The key players in this market include Avon Products, Inc.; Beiersdorf AG; Coty Inc.; Kao Corporation; L'Occitane International S.A.; L'Oreal Group; Procter & Gamble; Mary Kay Inc.; Shiseido Company, Limited; Unilever Revlon, Inc.; and The Estee Lauder Companies Inc.   Source:
Beauty Industry
Natural, Organic and Sustainable: This is how the beauty industry is changing
The beauty industry can have an ugly effect on the environment and you! The beauty products can be loaded with nasty stuff which can harm you, while sustainable packaging continues to be a HUGE challenge for many brands. Every year, more than 120 billion units of packaging are produced and most of which are not recyclable. Beauty products come with plastic envelopes, bubble wrap, cellophane, polystyrene and plastic bottles, which is the worst of all. Every minute, one garbage truck of plastic is dumped into the oceans. If this continues to grow, by 2050, there will be more plastic than fish(by weight). The Body Shop made a huge step toward sustainability this year. It has started using Community Trade recycled plastic for their 250ml haircare bottles. It will purchase 250 tonnes of recycled plastic for three million haircare bottles by the end of 2019. “We are 100% vegetarian and moving towards becoming 100% vegan. Community Trade will continue to be our backbone so we can make a constructive environmental and social impact wherever our ingredients, products and packaging come from. We are also committed to reducing the plastic impact on the environment – in May 2019, we launched our first Community Trade Recycled Plastic packaging as a significant step towards confronting plastic pollution," says Antara Kundu, Marketing Head, Asia South, The Body Shop "We have also launched an in-store recycling program called 'Bring Back Our Bottles' so consumers can return our plastic packaging for recycling. This is currently available at 50 stores and will be active at all our India stores soon. We are also undergoing a comprehensive review of sustainable packaging, to take a responsible and circular approach with all materials and not just plastic. By 2030, we aim to have a completely closed loop for all our packaging - this means we will recycle or re-purpose 100% of our packaging, mostly back into packaging or store fixtures", she further adds. Over the last few years, a parallel beauty industry has made its way into the market alongside the traditional one. Clean and natural beauty is gaining rapid momentum. Many brands still continue to use harsh chemicals. However, consumers have become more aware and look for labels like sustainable, vegan, natural and organic. Naina Ruhail, a beauty entrepreneur launched an online beauty e-commerce site ' Vanity Wagon' last year. Her brand's USP is to sell only organic and natural beauty brands in India. "We ensure that all our brands are certified by ECOCERT and PETA and have reusable packaging with products that are formulated with sustainably sourced ingredients", Naina explains. The average woman uses 12 beauty products daily, which can expose her to hundreds of chemicals. Many big companies are now reformulating products to keep up with the latest trend of clean beauty. "The beauty industry is coming out with products that have no chemicals. Now there’s a boom in the organic industry, people are getting aware of the benefits of organic products. No matter the food or beauty industry, people are getting conscious about eating clean, getting the right product, and indulging in environmental-friendly food and cosmetics," says Supriya Malik, Founder, Indulgeo Essentials. The popular skincare brand Kiehl's, which has a legacy of 168 years made a huge step towards clean beauty this year. The brand is now going to be paraben-free by the end of 2019. It has now revamped its best-selling Ultra Facial Cream, which was launched 13 years ago. They have not added a new ingredient but now have reformulated the cream without parabens completely. Even with such a big legacy, the brand has now made a choice to develop all new formulas without parabens, which has been a controversial ingredient for years. “Reformulating a product that is already incredibly beloved by Kiehl’s customers worldwide is one of the hardest things we do in Product Innovation,” shares Roberta Weiss, Head of Product Innovation for Kiehl’s. “It’s an enormous challenge to match the customer’s experience when reformulating an existing product. To achieve this, it took 114 formulations over 5 years to achieve parity in texture, application, experience, and performance,” she further adds.   Source: