Televisa holds 12.3% of Mexico´s ICT market
Grupo Televisa has a 12.3% share in the Mexican ICT market, considering figures for the third quarter of 2019. In particular, Televisa Cable reaches a portion of 7.6%, while Sky covers 4.7% in this indicator. The dominant company is América Móvil with a 59.5% market share. They follow: AT&T (12.3%), Telefónica (5.7%) and Megacable (3.8%).
The company faces competition in all of its activities, including television signal transmission, television advertising sales, cable, pay television, telecommunications, and other businesses.
At the end of 2017, IFETEL completed the auction procedure for various licenses for open television broadcasting in Mexico. As a result, 13 groups and/or entities have a license (concession) to operate in various cities throughout Mexico. This will mainly result in additional competition for Televisa's local channels.
In radio signal transmission, it competes with other radio stations in their respective markets. Among the main competitors are Grupo Radio Centro, NRM Comunicaciones and Grupo ACIR.
With respect to advertising, the company's radio and television stations compete with other radio and television stations in their respective markets, as well as with other advertising media such as pay television, newspapers, magazines, internet and spectacular outdoor advertising.
The DTH business faces competition from several competitors, including Dish Mexico, a DTH pay television platform, which launched its services in Mexico in late 2008, Start TV, a DTH pay television platform, Megacable, Total Play, cable television companies that are subsidiaries of the Company, as well as digital television platforms and OTT platforms.
In addition, DTH's business competes with other media related to advertising and sales, including, among others, pay television, spectacular outdoor ads and publications.
The cable industry in Mexico is proving to be highly competitive and the company faces significant competition. Most cable operators are authorized by the Mexican government to provide pay television, broadband Internet and voice services, including Voice over Internet Protocol or "VoIP" services, which represents a risk to the Company.