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Cultural & Creative
Disney sells 3D-puzzles invented by Ukrainian Ugears company
Disney Corporation started to sell Ukrainian 3D-pazzles invented and manufactured by the Ugears company. There are four puzzles’ models, created specifically for Disney, available in the shops now. The price for each is 50 USD. According to Hennadii Shestak, Ugears General Manager and co-founder, 700 Disney shops all over the world started the sale. The negotiations with Disney started in spring 2017 and lasted eight months, Shestak says. “The first step was made by Disney’s agent, who appeared to be a good friend of our distributor in the USA, they offered us to work-out and manufacture models for the corporation.” – Ugears General Manager says. During the negotiations, Ugears underwent audit twice, the preparation process for the first one included 400 points. “The corporation considered business transparency, full tax burden, an average salary at the enterprise and social atmosphere, in which our employees work (especially workshop and warehouse workers). Many requirements matched to the Ukrainian Labor Code.” – Shestak comments. He also emphasized that his team passed the audit without any remarks, which strongly surprised the future famous buyer. According to the entrepreneur, Ugears is the first company for the last 22 years, who was allowed by Disney to keep their trademark on the package. “We cut our profitability for this, but got a huge amount of contacts with our products instead. I am sure that our presence on the Disney’s store shelves will increase brand awareness in the global scope. Consequently, it will increase our sales and profit,” – Ukrainian company General Manager emphasized. Shestak also informed that the puzzle models created specifically for Disney, Ukrainian manufacturer sells exclusively for the corporation. In 2014, Ugears startup started its path on the Kickstarter crowdfunding platform. Now, it is a successful Ukrainian company with two hundreds of employees. “When we produced the first wooden coloring construction sets, I took 10 units home. I did not hear any noise from my two daughters for two hours. Thus, I understood that the product will be successful.” – Hennadii Shestak says. By now, the company produces half a million of models per year, which buyers are people of the age 25+ from all over the world. Everyone do the puzzles – starting from grandchildren to parents of ripe years. By countries, Ukraine buys only about 8-10% of sets by now. The US and Canada share 33% of sales, the other 25% go the EU, and the rest go to Russia, Australia, New Zeeland and Asian countries. Source:https://ain.ua/en/2018/11/02/disney-began-selling-ugears/
Cultural & Creative
Hail our new National Artists!
The art scene is glad that Malacañang has finally decided to confer the National Artist Awards on seven deserving artists, whose notable contributions to the arts worthy of the award has long been an open secret among the art scene since the middle of the year. Of course, no one’s certain if the finalized list approved by the joint boards of the NCCA and CCP would remain as it is, especially since previous administrations have meddled, in ways both major and minor, with the selection process. Almost a decade ago when an anomaly in the selection process occurred, some National Artists and the arts community in general protested the shameless manipulation before the Supreme Court, which ruled in favor of decency and due process. That was a time when people trusted the highest magistrates to uphold these factors highly. Their decision righted the course, albeit the shudder in the machine still affected the continuum by way of unwarranted delays. Then the next president threw another hurdle in the process, by denying a popular awardee her due, something that is said to have been repeated this year. The Chief Executive still has the rights to meddle in the process, but just a bit, that is, short of dropping properly processed names in favor of others that had not gone through any vetting. Since a president might have such scant interest in the matter that he would simply nod acceptance of whatever his Executive Secretary deems best to convey — about yet another set of awards in a country where honors are even more frequent than public holidays.      In any case, we’re glad that the seven final choices, Ramon Muzones (literature) Kidlat Tahimik (film), Amelia Lapeña Bonifacio (theater), Francisco Mañosa (architecture), Resil Mojares (literature), Larry Alcala (visual arts), and Ryan Cayabyab (music), are as acceptable as magnificent samurai, gaining both popular and critical handclaps. Not even the Chief Executive’s typically puzzling and infinitely pathetic speech of no-connect at their conferment honors in Malacañang could dim the broad acceptance of this cultural exaltation.   Source:https://bit.ly/2SYeilh
Cultural & Creative
The perfect match between art & gastronomy: Tequila Patrón and Guillermo del Toro
The director of Production of Tequila Patrón, Antonio Rodríguez, announced that the limited edition bottles with packaging designed by the filmmaker Guillermo del Toro are sold out. “They produced just over 10,000 bottles worldwide and are practically sold out. We are taking out the last bottles,” he said in an interview. The production with special packaging inspired by the Mexican celebration of the “Day of the Dead” and the skull as a protagonist, was placed in the 120 markets of the world where the Tequila firm has presence, including London, Japan and Australia. In addition to this special production with the renowned filmmaker, in 2018 the company decided to take this Mexican celebration as an emblem of the initiative: “The art of pattern that consists of linking agave drink to artistic expressions from different countries.” Within the framework of this initiative, which is accompanied by a great promotional campaign, the brand develops special events in at least 10 markets around the world to highlight the Mexican tradition and Patrón´s Tequila. Finally, Rodríguez stressed that the goal of promoting more tequila through multiple channels mainly focuses on increasing the chances of achieving an expansion even higher than estimated.   Source: http://www.notimex.gob.mx/mexico
Cultural & Creative
Tra Vinh Province builds Khmer culture and tourism village
HCMC - The Mekong Delta province of Tra Vinh has begun work on a Khmer culture and tourism village project worth nearly VND26 billion (about US$1.1 million). VND 8 billion of the amount will come from the province’s budget and the remainder from the private sector. The project is located in Ward 8 of Tra Vinh City and Luong Hoa Commune of Chau Thanh District. It is scheduled for completion in 2020, according to Vietnamplus news website. The village will comprise seven main areas, including Ba Om pond, Ang pagoda, Khmer ethnic cultural museum, Tra Vinh Pali Khmer school, Khmer cultural village, Lo Gach pagoda, Oc Eo relic site, a parking area, and a night market. According to Duong Hoang Sum, head of the provincial Department of Culture, Sports and Tourism, the province is home to over 300,000 Khmer people, accounting for about 32% of the population. The province has more than 140 Khmer Theravada Buddhist pagodas, and Ok Om Bok, Sene Dolta and Chol Chnam Thmay festivals. Ok Om Bok festival has been recognized as a national intangible cultural heritage by the Ministry of Culture, Sports and Tourism. Ahead of the Ok Om Bok festival this year, which falls on November 22, the province will inaugurate a mural road, the first component of the Khmer culture and tourism village on November 16. The road features 29 paintings by five artists, depicting the cultural, social and religious life of Khmer people in Tra Vinh. Sum said the province served more than 652,000 visitors last year, up over 23% compared to 2016, including 15,780 foreigners. It earned more than VND210 billion from tourism in 2017, VND53 billion higher than in the previous year. By promoting the unique culture of Khmer people, Tra Vinh aims to lure more tourists and turn tourism into a key sector by 2025.     Source: https://english.thesaigontimes.vn/64182/tra-vinh-province-builds-khmer-culture-and-tourism-village.html
Cultural & Creative
Developing Vietnam’s cultural industry
NDO – The "cultural industry" is an umbrella term for the combination of the industries involved in the creation, production, distribution, and consumption of cultural or creative products and the protection of intellectual property rights. Specifically, it covers the production and service activities inherent in the act of creation, so it can often be referred to as the "Creative Industry". Cultural industry in Vietnam "Cultural industry", is a new term for the economy and culture of Vietnam, only coming into use over the last three to five years. Since 2016, the term gained greater recognition when the Prime Minister approved Decision No. 1755 / QD-TTg dated September 8, 2016 on a strategy of developing cultural industries until 2020 with a vision to 2030. The development of cultural industries plays an important role in exploiting the economic potential of culture, promoting national identity, creativity, and innovation while empowering the nation in the age of globalisation, digitisation, and increased competition, as well as taking advantage of cultural resources in building the economy and exalting international prestige of the country. In developed countries, the annual growth rate of the cultural industries is twice as high as the annual growth rate of the service industry, and four times that of the manufacturing sector. It is positioned as a key economic sector, creating an overall competitive advantage, fostering innovation and creating a more balanced and diversified economy. Cultural organisations and businesses have been playing an important role in promoting economic growth, by enhancing the integration of the culture - arts sector with the business and technology sectors. However, over the years, general society in Vietnam, particularly the management of culture and art, have not seen the importance of cultural industry to the economy in the context of marketability, international integration, and the development of art and culture. Even so, the cultural industry is sometimes identical to the commercialisation of art and culture. The Decision No. 1755 / QĐ-TTg has solved many problems related to the cultural industry, elevating it to a new position of relevance to the national economy. Accordingly, the burgeoning cultural industry is the cause of the whole people, as one of the leading manufacturing and service industries. The cultural industry strives to contribute about three percent of Vietnam's GDP in 2020, rising to seven percent by 2030, and being a continual source of job creation. The cultural industry combines three elements: innovation, the distribution of goods through modern infrastructure and production technology, and the ability to produce cultural products for economic benefit. In Vietnam, there are 12 industry groups: advertising, architecture, software and entertainment, handicrafts, design, cinema, publishing, fashion, performing arts, fine art - photography - exhibitions, television and radio, and cultural tourism. The cultural industries can exist independently, but they are often interdisciplinary; concentrated in one area that aims promote synergy such as: Cultural industry complexes, cultural industry parks, and cultural industry centres. Cultural tourism – Spearheading the cultural industry Vietnam is a country with a rich cultural tradition, being home to many World Heritage Sites and cultural legacies. By 2017, Vietnam had the highest number of World Heritage Sites in ASEAN, including eight world heritage sites; 12 intangible cultural heritages; two world documentary heritages; nine World Biosphere Reserves; and one global geological park. At present, Vietnam has recorded more than 40,000 cultural heritages; with nearly 10,000 cultural festivals per year of 54 ethnic groups in the country, as well as the customs and cultural cuisines of different regions that are a valuable cultural treasure for Vietnam's tourism industry. The heritages offer many advantages and potential, and are a great resource in developing a rich cultural industry. They are the inspiration, the material for the creation of cultural products. There exists a mutual benefit, as cultural products contribute to promoting heritage values, linking them with common cultural values of the community, region, nation and the world. As a result, it can be said that cultural tourism will be a spearhead of the cultural industry, in the coming time.   Source: http://en.nhandan.com.vn/culture/lifestyle/item/5857802-developing-vietnam%E2%80%99s-cultural-industry.html

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