Thailand Chia Tai Farm Promotes Sustainable Agriculture Turning food waste into melon personal care products
Source：Bangkok Post Newspaper
From：Taiwan Trade Center, Bangkok
Chia Tai Farm by Chia Tai Group, Thailand’s leading innovative agricultural company, has recently launched the latest personal care products with melon extract.
This new line adds value of Thai melons and showcases a new solution for sustainable food waste management.
Chia Tai Farm, the leader in fresh, clean, safe fruits and vegetables, and the “King of Melon” has launched four personal care products on the market under the concept of cruelty-free beauty. The products include Clear Your Mind shower cream, Self-love body scrub, Glow Time skin care lotion, and Hold My Hand hand cream.
The main ingredient of the products is Morakot Melon extract. Morakot melons are Chia Tai Farm’s most popular melons.
The development of these products aims to add value to fresh produce, thereby advancing Thailand’s agriculture sector. At the same time, they complement Chia Tai Farm’s sustainable development objectives, including managing food waste efficiently.
Second grade Morakot melons are selected for processing to obtain extract which can be used as the main ingredient in a wide range of personal care products.
The products are ideal for the Silver Age generation of older adults who concentrate on maintaining good health, as well as working-age and eco-friendly consumers.
Ms. Supaporn Kietisirikajorn, Assistant Vice President CEO’s Office, Chia Tai Company Limited told us about this Morakot Melon personal care products by Chia Tai Farm. “Chia Tai has been aware of how to utilize natural resources and concerned about the environment, that’s why we keep focusing on sustainable development. This Morakot Melon personal care by Chia Tai Farm is our latest product that we developed to add value of agricultural product and manage food waste. We selected Morakot Melon as main ingredient because its benefits and efficiency, plus its unique scent are still maintained during the production process for shower cream, body scrub, body lotion, and hand cream. Our production process has been accredited by Thai FDA. In addition to the natural ingredients, these products are cruelty-free which means we don’t use animals at all during the testing process. Stepping into health and beauty market reflects how Chia Tai Farm never stops trying to become Thailand’s King of Melon. Apart from selling fresh fruits, we also expand to lifestyle market to meet consumers’ every need.”
Melon is well known for skin healing and recovering. It is antioxidant rich which is an ideal ingredient for anti-aging and preventing cells deterioration. It slows down melanin production which is the cause of skin discoloration. Its aromatic scent is also good for reducing stress, relaxing, and refreshing. Chia Tai Farm’s Morakot Melon personal care products also comprise of many other natural ingredients and they are cruelty-free. They are gentle to every skin type, treating your skin from the pollution, and taking care of your skin to make sure it is soft and moistened. Melon scent is giving you a feeling of relaxation after a long day.